Lisa Snyder Connects and Empowers Women at Tokeativity

“We work to empower women at the root level.”

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How did you get involved in cannabis?
I produced feminist events in NYC and NJ in the '00s. My parents died of cancer when I was in my 20s and afterwards, I moved to Oregon with my wife, Cat. I came up with the idea for Tokeativity while making vision boards with friends on New Years 2015. Later that year when rec cannabis was legalized, I met Samantha who had a venue and had already been hosting cannabis events. A year after meeting, I pitched her on the idea and we partnered to bring the events series (now community!) to fruition.

What is your mission with @tokeativity?
We work to empower women at the root level and forward the normalization of cannabis through in person and online events across the globe.

Where do you see yourself in the industry in 5 years?
Helping to support 150 chapters of Tokeativity across the globe, traveling around the world speaking about women's liberation and cannabis normalization, and listening stories of how Tokeativity has changed lives. I also am hoping our online platform build has taken off and that we're able to support other cannabis communities around the globe.

What's the biggest challenge of working in the cannabis space and the biggest reward?
The biggest challenge is all of the hoops you have to jump through on anything cannabis related and how quickly you have to able pivot on a dime.

The biggest reward is all of the personal and professional growth that I've witnessed over the last two and a half years with women in the community.

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